Small business owners receiving hands-on digital marketing training in video editing and Canva design at a Richmond workshop.
from $60.00
Next: Tue, 19 May 9:30AM (AEST)
New

Digital Marketing - 'How to' workshops


Join Andrea for this engaging two-session workshop and gain hands-on experience plus practical tips on video editing and using Canva for marketing.

First session: How to edit a video for social media

Second session: How to use Canva to create social content


Who this workshop is for

Small business owners and founders who want to create their own social media content confidently, consistently and without relying on templates that look like everyone else’s.


About the sessions

How to edit a video for social media, Tuesday 19th May, 9.30am-12.30pm

This hands-on workshop covers the fundamentals of editing short-form video for social media using popular free tools. You’ll learn how to edit with attention and retention in mind, apply simple best-practice techniques for social video, and understand what actually makes content watchable rather than scroll-past material.


We’ll walk through the core editing features across commonly used apps, including CapCut, InShot and Instagram Edits, showing you how to work on both mobile and desktop so you can decide what suits your workflow best. You’ll see live demonstrations and then apply the skills yourself during the session.


This is a practical, do-as-you-go workshop. If you bring your own video footage, you can leave with one edited video ready for social media. If not, you’ll still learn the full process using example footage provided.



How to use Canva to create social content, Tuesday 26th May, 9.30am-12.30pm

This workshop introduces Canva with a clear focus on creating effective social media content. You’ll learn how to use the essential tools needed to design static posts, carousels and simple videos, without overcomplicating things or getting lost in features you don’t need.


We’ll cover how to set up your brand basics inside Canva using your colours and fonts, then apply them to create clean, on-brand content. You’ll learn how to build a seamless Instagram carousel, where to find and use graphics and frames, and how to edit video inside Canva, including trimming clips, adding text, basic animation, transitions and music.


This is a hands-on session. If you come with an idea or assets, you can leave with one completed piece of social content ready to post. What you walk away with will depend on what you bring, but you’ll be actively creating throughout the workshop.


What to bring:


  • Laptop (fully charged)
  • Smartphone (fully charged)
  • Phone charger
  • Login details for your social media accounts
  • Video footage you’d like to edit (on your phone, laptop or cloud storage)
  • CapCut, InShot and Instagram Edits pre-downloaded
  • For Canva for Social Media Content:
    • Canva account (free version is fine)
    • Your brand assets if you have them
      • logo
      • brand colours
      • fonts


Where, When and Cost

Tuesdays, 19th and 26th May

9.30am - 12.30pm each session

At Burnley Backyard (49 Tudor St, Richmond 3121)

 Cost*Funded Fee: $80**Concession Fee: $60Full Fee: $160


*To be eligible for an ACFE funded place in the course you must be an Australian or New Zealand citizen or an Australian permanent resident. You can also be eligible as an asylum seeker in specified visa categories, referred by a Jobs Victoria Employment Network provider.


**Concession price is available for pension, healthcare and Veteran’s Gold card holders.


What our particpants are saying

Jade: "Andrea is an exceptional facilitator & teacher. 110% worth the time, cost, exprience. Amazing!"


Karen: “I really enjoyed the digital marketing course. So many great topics that really got you thinking. A fantastic resource with an encouraging and experienced educator.”


Details

3 hours x 2 Weeks

You will learn

  • the fundamentals of editing short-form video for social media
  • learn how to edit with attention and retention in mind
  • Learn how to create effective social media content

You will get

  • Hands-on exprience using valuable tools
  • Exposure to many relevant apps

Appropriate for

Small business owners and/or individuals working or volunteering in roles that require digital marketing knowledge and skills


Preparation

What to bring

  • Laptop
  • Smartphone
  • Video footage you'd like to edit

What to wear

No dress code


Your Teacher

Andrea enjoys helping businessesmarket themselves effectively online.With expertise, developed over 14years, she understands that practicaltasks and lots of Q&A are needed todevelop the tangible tools you needto boost your online presence.


Organized by

Richmond Neighbourhood Centre

Richmond Neighbourhood Centre

5 reviews

Richmond Neighbourhood Centre is a local Neighbourhood House in the city of Yarra, providing classes, workshops, playgroups, venue hire and much more in our community. 


Terms

Cancellations & Refunds

If the organiser cancels the class:

You are entitled to a full refund.

If you can't attend the class:

You’re welcome to send someone in your place.

OR

  • A refund can be requested 5 days before class starts. Free of charge.

Terms & Conditions

Anyone partaking in any classes or coming to any events at Richmond Neighbourhood Centre or organised by Richmond Neighbourhood Centre must agree to these terms and conditions.

1) PHOTO & VIDEO

I agree to give Richmond Neighbourhood Centre unrestricted publishing rights for any photographs or videos taken at Richmond Neighbourhood Centre  classes and events or on Richmond Neighbourhood Centre premises. (For use of Richmond Neighbourhood Centre marketing materials).

2) Cancellation Policy:

1. A full refund will be given if cancellation is made at least 5 days prior to the beginning of class or,

2. A full refund will be given if RNC is required to cancel the class.

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